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B.Mo.Raw (Brand Identity Signature Kit +)
Brand Identity, Photography, Product Design, E-Commerce Store Building and Audio/Visual Ad
For this client faced philosopher directed tone, I created an authentic, brand identity for B.Mo.Raw including a primary logo, secondary logo and a word mark.
I started from a photo from a shoot I did with her, then I followed up with creating a color palette and typography.
This client wanted to start off her brand with merchandise so I created a set of designs for products, then I followed up with creating a set of products for launching i.e., a jacket, hoodie, coffee mug and journal.
The last stage was building the E-Commerce store and designing elements for the site build, testing and launching.
In the preparation for launching, we sat down and did an interview and short form content for advertisement of her brand. You can find her current content here:
www.bmoraw.com
This project came in through a connection at a hip-hop show. Very interesting because I had taken some years off of workin with other people, just building for my brand.
Brandis was building a new brand and followed my music and art online. Eventually she purchased a pair of my custom Chakrabandz (maybe 2/3). Eventually she reached out on IG and asked me who did my design and media online, she said she really loved how clean and creative my branding was.
I let her know that I created everything or directed people on a few tasks if I see they'd be great for a specific creative position.
